NEWS
May 01 2024
CRM Now Shows Companies the Money
Most people associate payment processing with back-office work handled by enterprise resource planning (ERP) systems and billing departments. But today, the tie-in to CRM systems is significant, particularly as payment processing becomes more of an integral part of the e-commerce and sales functions. It’s no surprise, then, that technology providers are integrating payments into CRM systems to offer improved scalability and functionality and shortening the time between initial product/service discovery and sales, delivery, and beyond.
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